C L I E N T : :
Summit Eye & Optical
| Fashion eyewear retail
| New Jersey, United States
S C O P E : :
Branding
| Brand Identity
| Identity Applications
| Retail Display & Design
| Advertising
| Postcard Design
| Transit Poster Design
| Facebook Marketing
P R O J E C T : :
| Distribute renowned brands of frames
| Brand building
| Concept–“Skyline of the Valleys and Ridges”
| Official launch of the store
| Via postcard, transit poster & magazine ad
| Regular campaign throughout year span
| Incl banner, ad, transit poster & facebook post
Credits
| Copywriting–Alison Fung (Greater New York)